Sunday

• 4:30 PM: Registration Opens
• 5:00 PM - 7:00 PM: Welcome Reception & Networking Social

Monday (Day Session)

• 7:00 AM - 9:00 AM: Continental Breakfast Available
• 9:00 AM - 9:15 AM: Welcome & HM / HMEF Updates - Angie Whitcomb
• 9:15 AM - 9:55 AM: Great Leaders Make Sure Monday Morning Doesn’t Suck - Erik Harkens 
• 9:55 AM - 10:05 AM: Coffee and Bathroom Break
• 10:05 AM - 11:35 AM: Panel Discussion: The Future of Hospitality Marketing in a Digital World - Brittany Woitas, Frank Soukup, Shelby Stahl
• 11:35 AM - 11:45 AM: Coffee and Bathroom Break
• 11:45 AM - 12:45 PM: Panel Discussion: Workforce Development in the Hospitality Industry - Paula Soderberg, Howard Anderson
• 12:45 PM - 1:45 PM: Lunch and Networking
• 1:45 PM - 2:45 PM: Leveraging AI for Enhanced Guest Experiences - Dahlia El Gazzar
• 2:45 PM - 3:00 PM: Closing Remarks - Angie Whitcomb
• 3:00 PM - 4:00 PM: Guided Tour of Madden's Resort (Optional)

Monday (Evening Session)

• 6:00 PM - 9:00 PM:  Evening Unwind featuring a relaxed networking dinner and drinks.

Tuesday

• 7:00 AM - 9:00 AM: Continental Breakfast Available
• 9:00 AM - 9:50 AM: Panel Discussion: Leadership in Hospitality - Cathy Bovard, Jesse Ross
• 9:50 AM - 10:00 AM: Coffee and Bathroom Break
• 10:00 AM - 11:00 AM: Election Preview - Tony Kwilas
• 11:00 AM - 11:15 AM: Event Survey
• 11:15 AM - 11:30 AM: Closing Remarks & Conference Wrap - Angie Whitcomb