MINNEAPOLIS, MN | August 25, 2025 – Hospitality Minnesota is pleased to announce positive lodging performance for July 2025, with Minnesota's hotel occupancy showing a notable increase compared to the same period last year.

According to the latest STR Report, Minnesota's hotel occupancy rate in July 2025 was 67.4%. This represents a 2.3% increase from the state's occupancy rate of 65.1% in July 2024. While the state's occupancy rate was higher year-over-year, it was 0.8% lower than the overall U.S. occupancy rate of 68.2% for July 2025.

Key highlights from the July 2025 report include:

• Bloomington reported the highest occupancy rate in the state at 78.8%.
• The Minneapolis South Area and Duluth both had an occupancy rate of 73.2% in July 2025.
• Statewide, the RevPAR (Revenue Per Available Room) in July 2025 was $102.03, which is $5.59 higher than July 2024's RevPAR of $96.44.
• Statewide ADR (Average Daily Rate) in July 2025 was $151.38, which is $3.29 higher than July 2024's ADR of $148.09.

Go deeper: Hospitality Minnesota members can access last month’s complete STR data and more via the Member Portal. Log in to your profile here.

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Hospitality Minnesota, the state's leading trade association for the hospitality industry, receives monthly lodging reports from STR (formerly STR, Inc. and Smith Travel Research, Inc.) and is authorized to publish the performance of the areas shown in the report to its clients. All data is processed by STR using current and historical hotel samples.